Great session this afternoon with Eewei Chen as he walked us through some great rapid prototyping techniques for ideation.
Step 1: Create an empathy map / persona
Fill in the various sections creating a persona for the person you are building the app for.
The categories are:
– Behavior
– See (motivations)
– Do (features)
– Say
– Feel
Step 2: Map features – what do I want to do?
Take the features you mapped from step 1, and start flushing them out down here.
Step 3: Can I use it?
Now walk the use through using your app made up of your highest priority most valuable features.
Step 4: Elevator pitch
Step 5: Pitch it!
Special thanks to Eewei Chen for hosting such a great session. Eewei was prepared, he had the materials, all the personas were nicely laid our around the room, and you even pre-filled in our elevator pitch butcher paper.
Great session.
Thanks to Ariadna Font and Adrian Smith for being awesome partners.
I am already thinking about how we are going to spend our millions once we build it 🙂
Aug 11, 2011 @ 23:34:17
Nice write up – great session.
This process is great for getting an idea tested really quick.
Aug 12, 2011 @ 12:35:38
Hey you guys were awesome. It is all about the team. Glad you guys enjoyed it. Stay in touch.
Aug 15, 2011 @ 22:57:48
This was my favorite brainstorming session ever! Too bad we’re all in different countries!
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